Calendars could be highly efficient medium for marketing. While they might be slightly on the higher side than other available printed goods, the associated rewards would be worth their cost after printing the calendar. Simply imagine about how frequently people make use of calendars. In case, a calendar has been hung on a wall or placed on a desk, it would be receiving exposure on daily basis. This exposure would be for everyone who has been present in the room and simply not the original individual who has received that calendar. There have been specific details that you would be required to consider for keeping your calendar effective. Find below few tips for the quick calendar printing that you would be required to know.
Layout of the calendar
Unlike the other available advertising mediums, the calendars would be required to follow standard layout for being accepted along with being used by the customers. In addition, you would choose the best layout for the calendar that would be suitable to your requirements along with having the best appearance. You should not forget following the guide template, which the calendar printing company would cater you for ensuring that you would allow adequate margins all through the project.
Images on the calendar
Apart from having a calendar that has been functional, you would also want to have a beautiful calendar. The photographs along with other graphics that you would contemplate on using in the calendar should have tremendous impact on the recipient. The impact should be such that they should decide on sticking to the calendar rather than sending it to the recycle bin.
Ensure that all the pre-decided images have been at least 300 dpi for giving your calendar the required crispy appearance. Simultaneously, you should pay close attention to the colour scheme to be used. Moreover, you should ensure that it has both been suitable to the technical elements and fonts of the calendar along with that of the images themselves.
Paper used for calendar
In case, you go through the work of calendar printing comprehensively, you would like to ensure that the calendar should be displayed and held onto as well. As calendars have been usually great for a year, it implies selecting paper stock that has been deemed durable to be displayed. A majority of businesses would mostly choose 100 lbs. text for the interior pages and 10 pt. stock for the cover. A sturdier calendar has been most likely to remain on the wall for the whole year.
Asking for proof before finalizing
It is imperative that you always ask your calendar printer for proof prior to printing the final calendar. After the calendar has been printed, one tiny little mistake would stay forever. Moreover, you would not want the calendar to be any less effective than a proper marketing tool. It would appear unprofessional because of minor spelling mistakes or a picture that has not been placed properly would make your calendar undesirable. A number of calendar printing companies would offer proofs online as well as printed. In case, you have been keeping busy, the online option would enable you to see the proof relatively quickly. On the other hand, a printed proof would make it relatively easier to proofread along with making the changes you need.